Cross-cultural Training: Health Care Sector
Health tourism is a highly emotional issue. With patients feeling vulnerable, their perceptions of cultural differences can be intensified. That is why it is crucial to know which issues to be aware of when dealing with European customers.
Topics: Differing value frameworks and resulting issues • Detecting and adapting to differences • Cultural memory • European guests’ unconscious wants and desires • Unconscious conflicts and solution strategies • Dos and don’ts
Duration: Two days
Location: Upon agreement
Time: 9 am to 5 pm
People: 8 to 12 participants
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